I really get a lot out of my membership in the National Association of Photoshop Professionals (NAPP). Today I received a release advising of a new iPad magazine and delivery application called Light It. It is produced by Kelby Media Group, who are well respected for the quality of their materials and sessions. The magazine focuses on, unsurprisingly, studio lighting and off camera flash. Since we all hate red-eye and that horrible deer in xenon lights look that comes from on camera or in camera flash, this magazine looks like it will be really useful.
The first issue is free, and Mr. Kelby's dark sense of humour might appreciate that it's a bit like a heroin dealer, the first taste is free. Kelby Media Group produces excellent content that is not only informative but visually rich and the first issue of Light It delivers on the promise.
Yes you do need an iPad to use the magazine but if you are a photographer and don't yet have an iPad, here's another substantive reason to get one. I use mine for a multitude of purposes including backup of my memory cards in the field during a shoot, so there's another justification.
The layout of the magazine is clean and elegant, the content is rich and instantly usable and I'm very excited to find this resource. I've focused on the articles and have not yet determined how future issues will be delivered or what the cost will be, but given my positive experiences with NAPP and Kelby Training, I'm pretty confident it will be a great value. Perhaps they will use the Newstand functionality that is coming in IOS5.
Take a look, I think you'll be impressed.
Peace.
Ross
